‘Great opportunity for urban startups to partner with rural micro-entrepreneurs’

Ashraf Engineer

April 24, 2024

Micro-entrepreneurship can be one of the solutions to poverty and a means of sustainable income generation in developing countries like India. Central and state governments have launched several programmes to aid micro-entrepreneurship but has enough been done and what more is needed to raise income and employment levels, especially in rural India? Amit Patjoshi, CEO of Palladium India, which runs micro-entrepreneurship programmes, speaks to All Indians Matter.